Our Story

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The Sahara Collection aims to combine today’s high-end fashion with Egypt’s diverse cultural mix & rich vintage elements into the finest and most comfortable fabrics and fits. Versatility is one of our core features, designs that travel gracefully from morning to night & casual to glam. Our designs ensure the most comfortable fits and cuts using the softest, feel-good fabrics in the Middle East, artfully blending comfort and style as we believe, you must feel great in order to look great. As an Egyptian company, we aim to provide a service for Egyptians by producing sophisticated, on-trend designs at affordable, fair prices, fair trade for a greater lifestyle.

The Sahara Collection offers you a wide selection of clothing and accessories for men & women. The women’s collection includes head-turning cocktail dresses, tops, t-shirts, jackets and all-encompassing items. The men’s inclusive collection is complete with the finest quality shirts, t-shirts, jackets, sweaters & more. Our basics collection includes the ultimate “wear-with-all” tee’s, tanks, v-necks and more, all produced in irresistible, feather-soft fabrics. Whether layered or on its own, our basics are an essential all-year round item designed in array of colors and fits, with a selection of original, fun-to-wear prints derived from Sahara’s core vintage, traditional & fashion-forward elements.

Our accessories corner by sister company, Nomad, presents a vast range of jewelry & shawls inspired by the region’s rich heritage of craftsmanship, fusing together faithfully traditional designs with contemporary sophistication while empowering fair trade with communities in Sinai and Siwa.